Earth might truly be honored. And every tree that sprouts and every flower that grows, would be recognized as the wondrous work of art they are. Okay, okay –  maybe not in the case of Japanese knotweed or kudzu, both of which are exotic invasive species that would take over the universe  if they could ( much like some humans).What finer delight for our senses have we, than the scent of wisteria and the buzzing of the bee? If every day was Earth Day … I’d spend more time outside instead of in front of a computer. Planet Earth would be healthy and balanced and I wouldn’t worry about climate change and how we’ll adapt and if my grandchildren will get to hike mountain meadows or along healthy sea shores teaming with life – with their grandchildren. Maybe we should have a whole seven-day Week of Earth Days! Then people could voice their love and concerns about the Earth and it’s eco systems – seven days in a row.

According to Andrea Stenberg’s  Rule of Seven, a marketing message must be seen or heard at least seven times before a potential customer takes action. If there was a Week of Earth Days,  maybe more of Earth’s “customer’s”  (we human beings) would recognize that she’s needing a lot more attention and appreciation than she’s getting. Last night, Jim and I watched the 2nd of  9  episodes of  “Years of Living Dangerously” the Showtime  mini-series featuring Hollywood Stars (Harrison Ford, Matt Damon and quite a few more)  turned investigative reporters exploring some of Earth’s most dangerous and threatening spaces. I recommend you view it – SOON.  But if you can’t, read this: If every day was Earth Day… More people might not take Earth’s gifts for granted.
Perhaps they would see them again with new eyes … See anew the  woods, the trees, and not take them for granted. And especially dear to us  here – see anew the collapsing structures of antique wood that originated in the vast virgin American forest. Because like many things, they won’t always be available for us. If every day was Earth Day … I might toy more with the notion of our business, (antique reclaimed hardwood flooring)  as “art form” instead of “product.”  Although I indeed often see it this way anyway  in private observation, because of the sacredness of the materials we work with here every day.